Attracting developers to use Apigee to build apps was a key element of success for them. Without an army of loyal users champions would be hard to find because we were carving out a new space and a new marketplace for ourselves. During my time at Apigee our education program went through a number of iterations ending with a full-fledged certificate online training program that required live monitored testing for completion. I enjoyed designing some of the course plans, editing the videos, designing the sites and working with the test creation professionals to make the service a reality for Apigee. It was a big success for them creating a new revenue and upsell stream, as well as a legitimate certificate program enabling partners and solutions architects to work for Apigee's customers on their behalf.
Sep 18, 2018